Service · Measurement setup

Every lead, counted.

Once, properly.

GA4, Google Tag Manager, Google Ads and Meta conversions set up on your own accounts, tested, documented and reported in one Looker Studio dashboard.

One-off · 2–3 weeks

from $790

Plan my tracking →

01 · Sounds familiar?

You run ads but can't say which campaign brought the customer.

Calls, Zalo and WhatsApp clicks are never counted as leads.

Smart bidding is optimising for page views, not sales.

A new site is launching and nobody planned the tracking.

02 · What’s included

One plan. Every platform.

01✓

Plan

Tracking plan: events, parameters and key events agreed before any tag is built

02✓

GA4

Clean property, key events, custom dimensions and channel groups

03✓

GTM

Versioned container, data layer, click and form listeners

04✓

Google Ads

Conversion actions, enhanced conversions, call and lead tracking

05✓

Yours to keep,
on your accounts.

Tracking plan

A short document your developer and next marketer can follow.

Tested setup

Every event checked in preview and in GA4 real-time before publishing.

Looker Studio report

Leads by channel and campaign, in one place.

Handover session

A recorded session on reading the numbers.

04 · How it works

Plan

Agree what counts as a lead or a sale, and where it happens.

Build & test

Tags built in a GTM workspace, tested, then published as a version.

Report & hand over

Dashboard, documentation and a handover call.

Related work

CreaChefs Wear

Social, ads, SEO and tracking working as one system for a B2B uniform brand

↗

Alpha Tailor

A bespoke tailoring site with booking everywhere, bilingual, tracked from launch

↗

05 · Questions

Not always. For a new site we go straight to the plan. For an existing setup, the audit shows what to keep.

Clean data in 2–3 weeks.