Digital marketing leadAds · GA4/GTM · WebHCMC → worldwide

TimberLuu.

I make ads pay back.

GTM · PREVIEWLIVE

page_view/services/tracking

view_itemMeasurement Setup

generate_leadvalue: 790 USD

page_view/work/nichi-bakery

GA4✦Google Tag Manager✦Meta Ads✦Google Ads✦Consent Mode v2✦Looker Studio✦WordPress✦Figma✦GA4✦Google Tag Manager✦Meta Ads✦Google Ads✦Consent Mode v2✦Looker Studio✦WordPress✦Figma✦

7,883

customer conversations from Meta Ads (Dec 2023 – Nov 2026)

15.2M

ad impressions

50+

brands advertised

~214M₫

Meta ad spend managed

01What I do

Click → data
→ customer.

01 / MEASURE

Tracking you can trust

GA4 + Google Tag Manager audits and setups. Key events, Ads & Meta conversions, Consent Mode v2, and a Looker Studio report your team actually opens.

GA4GTMConsent Mode v2Meta CAPILooker Studio

GA4 & GTM tracking audit →Measurement setup →

02 / GROW

Ads that pay back

Meta and Google Ads planned around one number — cost per real lead or sale — and optimised against clean data, not platform vanity metrics.

Meta AdsGoogle AdsGoogle Business ProfileLanding pages

Google & Meta Ads →

03 / BUILD

Websites built to measure

WordPress sites scoped to a business goal, designed in Figma, built, and shipped with tracking already wired to your own accounts.

WordPressCustom themesACF · WPMLSEO foundation

WordPress websites →

04 / LEAD

Fractional marketing lead

A part-time marketing lead for brands without one: plan, run the team or freelancers, report monthly — and bring in specialists from my bench when needed.

StrategyTeam & vendor leadMonthly reporting

Fractional marketing lead →

02Selected work

Proof, not promises

01 — Team lead · Ads · Tracking — Oct 2025 – present

CreaChefs Wear

Social, ads, SEO and tracking working as one system for a B2B uniform brand

View case study →

1,913

messaging conversations from Meta Ads

3.2×

Facebook views, Oct 2026 vs Oct 2025

+44%

Google impressions (Aug → Oct 2026)

satellite websites launched

02 — Website · Product

Nado Agency

A plugin and 7 F&B landing pages owners can edit themselves

View case study →

F&B landing pages

design generations (v1 → v5)

v2.2.0

Nado Menu Kit plugin

03 — Website · Tracking

Alpha Tailor

A bespoke tailoring site with booking everywhere, bilingual, tracked from launch

View case study →

person, from design to code and tracking

service modes: home, showroom, online

VI/EN

bilingual

04 — Team lead · Ads · Social — 2025 – 2026

Nichi Bakery

1,622 messaging conversations from Meta Ads at about 6,452 VND each

View case study →

1,622

messaging conversations from Meta Ads

~6,452₫

cost per conversation

Meta ad sets

posts, 32 short videos

05 — SEO · Website · Team lead — 2025 – present

Enterprise 380

A B2B stone website built to reach importers in the US, EU, Japan and Korea

View case study →

107

pages in the keyword map

target markets

RFQ

quote form with country and loading port

06 — Data & e-commerce · Ads — Jul – Nov 2026

Wood furniture on Amazon US

An Amazon storage-fee model within 1.2% of the real invoice

View case study →

1.2%

storage-fee model error

~2.6x

peak-season fee, forecast ahead

months of stock simulated

reports in the data map

See all 23 projects↗

Phú Tài JSC — A bilingual site for a listed multi-industry group, with an investor portal✦PT SaaS — One app for freelance PTs: clients, schedules, programs and payments✦Nado Timber Demo — A rental real estate WordPress theme that builds 8 pages on activation✦Trần Thu Hiền — A cinematic portfolio for a short-form video creator, replacing a PDF✦MICE & Wellness Phan Thiet — A tourism contest website with a 3-step entry flow✦Miyen & Matsuri restaurants — 3 brand landing pages for a Japanese restaurant chain, with online booking✦Dien Lanh Ngoc Chinh — A local services site, still run on Google Ads and Maps after launch✦Eco Nhon Hoi — A one-page story for a Quy Nhon Young Entrepreneurs event✦Xem Sao — An astrology platform with free and paid readings and online payments✦Creachefs Wear Catalogue — A 96-page uniform brochure turned into an online flip-book✦Dau Bep Viet — A chef directory launched on International Chefs Day, 20 Oct✦Thien Viet Tet short film — "Heirs of the Quintessence", a Tet 2023 short film for Thien Viet bird's nest✦Vitatree Tet film — "Call me, Grandma!", a Tet 2023 film for Vitatree✦vieclam24h viral clip — "Every job, a job for everyone", a brand clip for vieclam24h✦ITviec viral clip — "Who's the real IT pro?", a brand clip for ITviec✦Asia's Finest Real Estate 2022 — A real estate gala: logistics, guest check-in and the Thai organising team✦1 Ngay He – Music show — A summer music show: built the ticket booking page and advised logistics on show day✦Phú Tài JSC — A bilingual site for a listed multi-industry group, with an investor portal✦PT SaaS — One app for freelance PTs: clients, schedules, programs and payments✦Nado Timber Demo — A rental real estate WordPress theme that builds 8 pages on activation✦Trần Thu Hiền — A cinematic portfolio for a short-form video creator, replacing a PDF✦MICE & Wellness Phan Thiet — A tourism contest website with a 3-step entry flow✦Miyen & Matsuri restaurants — 3 brand landing pages for a Japanese restaurant chain, with online booking✦Dien Lanh Ngoc Chinh — A local services site, still run on Google Ads and Maps after launch✦Eco Nhon Hoi — A one-page story for a Quy Nhon Young Entrepreneurs event✦Xem Sao — An astrology platform with free and paid readings and online payments✦Creachefs Wear Catalogue — A 96-page uniform brochure turned into an online flip-book✦Dau Bep Viet — A chef directory launched on International Chefs Day, 20 Oct✦Thien Viet Tet short film — "Heirs of the Quintessence", a Tet 2023 short film for Thien Viet bird's nest✦Vitatree Tet film — "Call me, Grandma!", a Tet 2023 film for Vitatree✦vieclam24h viral clip — "Every job, a job for everyone", a brand clip for vieclam24h✦ITviec viral clip — "Who's the real IT pro?", a brand clip for ITviec✦Asia's Finest Real Estate 2022 — A real estate gala: logistics, guest check-in and the Thai organising team✦1 Ngay He – Music show — A summer music show: built the ticket booking page and advised logistics on show day✦

03Packages

Fixed scope.
No surprises.

Tracking Health Check

$290

one-off · 5 working days

You run ads but don't trust the numbers.

↳GA4 + GTM + Ads conversion audit
↳Loom walkthrough + prioritised fix list
↳Fee credited if you book a setup

Start here →

Measurement Setup

POPULAR

from

$790

one-off · 2–3 weeks

Lead-gen or e-commerce sites that need clean data.

↳Tracking plan + data layer spec
↳GA4, GTM, Google Ads & Meta CAPI
↳Consent Mode v2 · Looker Studio report

Start here →

Paid Growth

from

$900

per month · ad spend separate · 3-month start

Brands ready to scale Meta / Google Ads.

↳Campaign strategy, build & weekly optimisation
↳Tracking QA included
↳Monthly report in plain English

Start here →

Fractional Marketing Lead

from

$1,800

per month · ~10–15 h/week

Small brands that need a lead, not another vendor.

↳Quarterly plan & KPI tree
↳Lead your team / freelancers
↳Access to my specialist bench

Start here →

Invoiced in USD via Wise or PayPal. 50% upfront for one-off projects; retainers billed monthly in advance.

Brief & budget

What must this achieve, and what can you invest?

Audit & proposal

I look at your data first, then propose a scope.

Fixed quote

Price, payment terms and timeline — agreed upfront.

Build & run

Weekly async updates. Calls in your morning or evening.

Report & grow

Every account stays yours. I stay if it's working.

04The Bench

People I'd
hire myself.

Good marketing is rarely one person. Hire them through me as one team, or reach them directly.

Meet the bench →

Partner Name

Video & short-form · Reels, TikTok, brand films

↗02

Partner Name

Brand & visual design · Identity, style guides, print

↗03

Partner Name

Back-end developer · Custom plugins, payments, APIs

↗04

Partner Name

SEO content writer · VI / EN long-form

↗05

Partner Name

F&B photographer · Menus, products, spaces

↗

05About

Marketer.
Builder.
Analyst in progress.

I started in events and media production, moved into digital, and led my first marketing team in 2022. Because I build websites too, I own the whole path from click to customer.

✦ Working with me, by the stars

☉ ♏Scorpio Sun & Venus — I dig until the numbers tell the truth.

♂ ♍Virgo Mars — QA every tag before it ships.

☽ ♋Cancer Moon — I stay with brands long after launch.

↑ ♊Gemini rising — the connector. Hence the bench.

Skills & tools

Ads

Meta Ads, Google Ads

Measurement

GA4, Google Tag Manager, Search Console, Consent Mode v2, Looker Studio

Websites

WordPress (custom themes, ACF), HTML/CSS/JS, React and Astro basics

Design

Figma

Infrastructure

Cloudflare, GitHub, xCloud, Tenten

Leadership

Coordinating agencies, designers and developers; specs, sitemaps, monthly reporting

More about me →

TimberLuu.

Click → data→ customer.

Tracking you can trust

Ads that pay back

Websites built to measure

Fractional marketing lead

Proof, not promises

CreaChefs Wear

Nado Agency

Alpha Tailor

Nichi Bakery

Enterprise 380

Wood furniture on Amazon US

Fixed scope.No surprises.

People I'dhire myself.

Marketer.Builder.Analyst in progress.

Click → data
→ customer.

Fixed scope.
No surprises.

People I'd
hire myself.

Marketer.
Builder.
Analyst in progress.